• Marketing Consultation - Initial and Ongoing
• Marketing Plan Development, Direction and Implementation 
• Sales Training - Relationship Marketing and Personality Selling Techniques
• Sales Coaching - One on One  
• Public Relations and Advertising Campaign Development
   
• Hands-On Esthetics Training - Medical Spa and Spa Professionals
• Medical Spa Set-Up in Spas and Doctors Offices

About Debara International

Debara International is owned by Debra Buonaguidi and Barbara Howard and is located in Monterey, California. Debra and Barbara are committed to providing high-quality Educational Travel Programs for spa and medical spa professionals. They work with professional, service-oriented travel companies. Their combined experience results in a full-spectrum of educational program development and direction, and marketing and sales training services. They have developed the Debara Method a proprietary system which includes education and hands-on experience with a step-by-step approach for specific skin problems, and a sales training program which incorporates professional sales techniques and home care product sales.

Debra Buonaguidi is a licensed Esthetician with an ongoing Medical Skin Care Practice in Carmel Valley, California. She also holds a California State Certificate to teach esthetics and conducts hands-on trainings for estheticians and medical spa professionals. Debra has coordinated and managed the start-up of Medical Spas and Medical Esthetics Practices in spas and doctors offices including The Skin Institute at Pebble Beach, California. From training Clinical Estheticians and Nurses, to determining procedures and selecting equipment, she has been responsible for adding significant new revenue within the first year of additional services to the practices she has consulted. Debra began her teaching, consulting and selling career as one of the youngest executives for Revlon Inc. She won numerous awards for her innovative selling techniques, and she was voted among 12,000 of her peers as Executive of the Year.

Barbara Howard, a Sales and Marketing Specialist, has been Vice President of Marketing for mindbodytravel and Cartan Tours where she produced educational travel programs on land and sea. She has also held positions as Sales Director, Sales Trainer, Marketing Consultant and Marketing Director. As Vice President of Marketing, she has been in charge of concept, development and direction of production for all media, and has produced award-winning projects. Ms. Howard has written, directed and produced radio and television programs for national CBS and PBS. She is also a writer and has written for publications such as Spa Management Magazine and Total Health Magazine. Ms. Howard brings client oriented selling techniques to spa professional trainings and her marketing expertise assists spa professionals to identify, create and develop services and strategies to reach new markets and expand retail sales through relationship marketing.